MARKETING & SERVICIES

• Advertisement

  • Particularly important in competitive environment

• Marketing services

  • Market Research & Forecasting
  • Deciding Pricing & Scheduling

• Services Planning

  • In flight & ground services for passengers

• Sales Planning

  • Means by which a carrier’s products are delivered to the customer

• Sales & Services

  • Implementation of plans made by sales planning
  • Reservations, Ticketing, Customers services Travel Agents

• Food service

  • Flight Kitchens & Cafeteria

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